If this were a book, I'd call this the PREFACE


The more this blog is fleshed out and defined, the clearer the direction will become. At this point, it shouldn’t be a surprise to see information regarding advertising, branding, entertainment marketing, social media, and technology. Part of it stems from my graduate student indecisiveness—I have a general understanding of what I am passionate about, but it still isn’t clear to me what I am best at. I fill my own RSS Feeds with the latest from Mashable, AdAge, and Business Insider (not to mention all the other ‘niche’ blogs) only to hope for that groundbreaking moment where I ‘figure it all out,’ but that day has yet to come. But for you readers out there—to spare you the pain of going through my observations and ramblings, I promise to use tags.

With that being said, enjoy The Limelite

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